A spec project exploring how ARMRA's physician-developed colostrum supplement could translate into high-performing static ads for Meta. We focused on clean, clinical confidence paired with bold color — making a complex supplement feel approachable and premium.
ARMRA sits at the intersection of wellness and science. Each creative was designed to lead with credibility — "physician-developed," "400+ nutrients," "bio-active formula" — while keeping the visual language warm and modern. We used vibrant single-color backgrounds (blues, corals, greens) to make the clean white packaging pop, and paired each with dynamic product shots featuring the signature powder-pour moment. The result: ads that educate and convert in a single scroll.
